Not lengthy after comic Tony Hinchcliffe appeared at Donald Trump’s large Madison Sq. Backyard rally this weekend and referred to as Puerto Rico an “island of floating rubbish,” the web got here alive with Google searches for his title. The truth is, as Nate Silver points out, searches for Hinchcliffe have eclipsed these for Taylor Swift. The apparent implication would appear to be that tons of individuals had no concept who Hinchcliffe was and have been swiftly making an attempt to establish the identification of the man who had simply insulted the island.
Hinchcliffe’s feedback have set off a political firestorm, with some commentators even questioning whether or not the viral remarks—that are certain to offend some members of America’s sizable Puerto Rican inhabitants—may value Trump the election. Problematically for the Trump camp, 2022 census data shows the U.S. has about 5.9 million folks dwelling in it that ethnically determine as Puerto Rican. Certainly, near half 1,000,000 Puerto Ricans reside within the intently watched swing state of Pennsylvania alone.
The viral jokes had vital political after-effects, with quite a few politicians—each Democrats and Republicans alike—decrying it. The Trump marketing campaign has distanced itself from Hinchcliffe (a consultant told Fox: “This joke doesn’t mirror the views of President Trump or the marketing campaign”), regardless of presumably vetting his materials earlier than it went reside. The joke additionally apparently inspired Puerto Rican rapper Bad Bunny—thought of one of many most popular artists amongst Gen-Z People—to endorse Kamala Harris for President.
Along with outrage, Hinchcliffe’s joke appears to have impressed plenty of confusion—or at the very least curiosity—from droves of individuals, a few of which had doubtless by no means heard of the comic. Under is a screenshot of the parallel Google search stats of Taylor Swift and Hinchcliffe, with Hinchcliffe’s outcomes represented in blue:
Google Analytics associated to Hinchcliffe exhibits some attention-grabbing regional metrics. In Florida, as an example, the place some 1.2 million Puerto Ricans reside, Hinchcliffe’s nationality was a high Google search. The Miami Herald, certainly one of Florida’s largest newspapers, has reported that native politicians, together with those that assist Trump, have come out to decry Hinchcliffe’s feedback. One U.S. Consultant, Maria Elvira Salazar, of Miami, mentioned she was “disgusted” by the joke. La Mesa Boricua de Florida, a Puerto Rican political advocacy group primarily based in Florida, was quoted as saying: “Trump should not overlook that in Florida round 800,000 Puerto Ricans have the power to train their proper to vote.”
That mentioned, Google Search curiosity appears to have been most closely concentrated in predominantly “blue” states, signaling that liberal denizens of these environs hadn’t heard of Hinchcliffe or his model of edgelord-comedy. Searches have been highest in Washington D.C., New York, New Jersey, Connecticut, and California. Hinchcliffe appears to be fairly fashionable with sure demographics, as his podcast has almost 2 million subscribers on YouTube.
Hinchcliffe didn’t simply belittle America’s island territory on Sunday. He also made a joke a few Black viewers member and watermelon (“Have a look at this man, oh my goodness. Wow. I’m simply kidding, that’s certainly one of my buddies. He had a Halloween celebration final night time. We had enjoyable. We carved watermelons collectively”), shared his ideas in regards to the hyperlinks between Hispanics, immigration, and birth control (“These Latinos, they love making infants too, simply know that. They do. They do. There’s no pulling out. They don’t do this. They arrive inside, identical to they did to our nation”), and even dipped his toe within the Israeli Palestinian battle (he referred to Palestinians as “rock throwers,” and made a joke about Jews being stingy). Actually a cringe gauntlet of hacky materials.
The comic’s racial feedback have gotten him in hassle earlier than. In 2021, he was “canceled,” after he referred to comedian Peng Dang—who had launched him at a standup occasion in Austin—as a “filthy little fucking chink.” Dang later told USA Today that he was offended by Hinchcliffe’s remarks: “Tony by no means got here as much as me, talked to me or apologized. I don’t assume he thinks that was offensive,” he mentioned. Not lengthy after the incident went viral, Hinchcliffe was dropped by his agents. Now, Hinchcliffe has his personal podcast (Kill Tony) and has buddied up with podcast king Joe Rogan. Certainly, an old Rogan clip circulated on X on Monday wherein the podcast host steered that Trump get Hinchcliffe to write down him some jokes.
It’s tough to interpret what, precisely, the Trump marketing campaign hoped to perform with its MSG rally. Within the mainstream media, the rally was broadly known as a quasi-“fascist” invocation of the MAGA motion’s most odious tendencies. That mentioned, lots of stuff happens at Madison Square Garden. Many presidents have held their rallies there, and Cyndi Lauper is ready to play there later this week. Simply because a giant, loud political rally was held at New York’s premiere occasions middle, doesn’t imply that it was meant to emulate the notorious 1939 pro-Nazi rally that was held on the identical location. Having mentioned that, a complete lot of racist and sexist stuff bought mentioned on Sunday, and the general tone (for this viewer, at the very least) actually felt like certainly one of swiftly encroaching darkness. Alexandria Ocasio-Cortez has told a number of information networks that she feels the rally was an effort to rile up the uglier components of the Trump base. Maybe the marketing campaign simply noticed it as one other means for Trump to make viral content material. I suppose mission achieved, on that entrance.
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